Declare your defiance in the face of institutionalized stupidity in this American Apparel Tri-Blend (50% Polyester / 25% Cotton / 25% Rayon) construction • Polyester retains shape and elasticity; Cotton lends both comfort and durability; addition of Rayon makes for a unique texture and drapes against the body for a slimming look Go to minislimited […]
The strange masonry work of architect Eliel Saarinen inspires the signage and identity for a rustic northern Michigan studio.
I recently purchased a massive Synology server in order to harvest and centralize 15 years of work archived to CD-ROM. This is a rough and ready screen print on newsprint from when my studio was located on Greenwich Avenue. As I harvest, organize and centralize work on this new massive disk volume, I’ll occasionally post older […]
In 2011 I was asked by then Director of Cranbrook Academy of Art, Reed Kroloff, to redesign the identity system for the Academy. After extensive research on the history of logos at the Academy, I began a two year long design process that produced the logo shown above and the identity system below. The typeface […]
Over the course of the last two weeks I’ve been designing a new identity system for the gallery WassermanProjects. The logo above is one component of the system. As the system takes shape I’ll publish more here.